Quantum Security Startup Recognized for Its Compelling and Creative Use of Content
BETHESDA, M.d. – May 20, 2024 – Quantum Xchange’s marketing team, led by Chief Marketing and Communications Officer April Burghardt, is thrilled to announce it’s been recognized as a finalist in the Best Technology Campaign and Most Innovative Use of Content categories of PR Daily’s Content Marketing Awards for its Tales from the Crypto campaign.
PR Daily’s Content Marketing Awards celebrates and recognizes the content and campaigns that captivated audiences and led to success for finalists’ organizations or clients. The goal of the Tales from the Crypto campaign was two-fold. First, Quantum Xchange was seeking ways to raise awareness that cryptography (aka crypto not cryptocurrencies) continues to be taken for granted by most enterprises – rarely evaluated or checked. This leaves legacy systems fraught with old and outdated cryptographic protocols that can leave systems vulnerable to exploitation by bad actors. The secondary goal of the campaign was to drive awareness, interest, and engagement around the company’s newly launched product, CipherInsights, a cryptographic discovery and risk assessment tool introduced to market in late June 2023.
Quantum Xchange’s Tales from the Crypto content marketing campaign consisted of proprietary research, a fun Halloween-inspired infographic to showcase the results, and a business-oriented press release announcing the research findings.
“Congratulations to Quantum Xchange,” said Brendan Gannon, Senior Marketing Manager for Ragan’s and PR Daily’s Awards programs. “Your exceptional storytelling and strategic approach have set a new standard in the ever-evolving landscape of content creation.”
This is not the first time the Quantum Xchange marketing team has been recognized for excellence in marketing and strategic communications. With help from Ironistic, the company’s digital agency of record, April Burghardt also received a Bronze win in the 18th Annual Cyber Security Global Excellence Awards (Globee) for the “Get Quantum Fit in 2021” campaign in the category of Best Communications or PR Project or Initiative of the Year.
Quantum Xchange will be honored with the other finalists during the PR Daily awards luncheon, which will take place Aug. 1, 2024, at the prestigious Yale Club in New York City. This event will be an inspiring industry celebration, honoring the best content work from the past year, providing opportunities for attendees to engage with industry leaders, make new connections and gain insights from the best of the best.
About Quantum Xchange
Quantum Xchange protects the world’s data in motion from advances in computing and everyday cybersecurity risks. Its award-winning, cryptographic management platform, Phio Trusted Xchange (TX) and network monitoring and risk assessment tool, CipherInsights empowers organizations to bring existing IT infrastructure and SD-WAN environments into the post-quantum era easily, affordably, and through policy configuration and control. Commercial enterprises, government agencies, and managed connectivity providers can leverage all NIST-approved PQCs, achieve cryptographic clarity, embrace crypto-agility, diversify risk, and implement cryptographic governance with no bumps in the wire, no latency, no new hardware on the critical path. To learn more about future-proofing your data from whatever threat awaits, watch the explainer video and visit QuantumXC.com for the latest company news and events.
About Ragan Communications and PR Daily
Ragan Communications has been delivering trusted news, training, and intelligence for more than 50 years to internal and external communicators and business executives via its conferences, webinars, training, awards, subscriptions, and its membership divisions. Its daily news sites—PRDaily.com and Ragan.com—are read by more than 600,000 internal and external communicators monthly.
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